{"title":"Founding Collection 001","description":"\u003cp data-start=\"194\" data-end=\"241\"\u003eThe beginning of something bigger than apparel.\u003c\/p\u003e\n\u003cp data-start=\"243\" data-end=\"427\"\u003eFounding Collection 001 represents the first step in the Midovation journey. Every piece has been thoughtfully designed for those who believe their greatest potential still lies ahead.\u003c\/p\u003e\n\u003cp data-start=\"429\" data-end=\"550\"\u003eCreated for runners, lifters, cyclists, hikers, and everyday athletes, this collection is built around one simple belief:\u003c\/p\u003e\n\u003cp data-start=\"552\" data-end=\"592\"\u003e\u003cstrong data-start=\"552\" data-end=\"592\"\u003eYour peak doesn't have an age limit.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"594\" data-end=\"762\"\u003eOur first collection is currently being finalized as we focus on premium materials, exceptional comfort, and timeless design. We believe quality should never be rushed.\u003c\/p\u003e\n\u003cp data-start=\"764\" data-end=\"873\"\u003eJoin us as we build a community that inspires healthier bodies, stronger minds, and lives lived with purpose.\u003c\/p\u003e\n\u003cp data-start=\"875\" data-end=\"907\"\u003e\u003cstrong data-start=\"875\" data-end=\"907\"\u003eMidovation. Reach Your Peak.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"875\" data-end=\"907\"\u003e\u003cstrong data-start=\"875\" data-end=\"907\"\u003eLaunching Soon. Join the journey and be among the first to wear Founding Collection 001.\u003c\/strong\u003e\u003c\/p\u003e","products":[{"product_id":"mens-athletic-t","title":"Men's Athletic T","description":"\u003cp\u003eComing Late Summer 2026\u003c\/p\u003e","brand":"MIDOVATION","offers":[{"title":"Default Title","offer_id":47956328153239,"sku":null,"price":0.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/8308\/3159\/files\/ChatGPTImageJun28_2026_10_51_37PM.png?v=1782701744"},{"product_id":"womens-athletic-tank","title":"Women's Athletic Tank","description":"\u003cp\u003eComing Late Summer 2026\u003c\/p\u003e","brand":"MIDOVATION","offers":[{"title":"Default Title","offer_id":47956328874135,"sku":null,"price":0.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/8308\/3159\/files\/ChatGPTImageJun28_2026_10_52_00PM.png?v=1782701917"},{"product_id":"universal-hoodie","title":"Universal Hoodie","description":"\u003cp\u003eComing Late Summer 2026\u003c\/p\u003e","brand":"MIDOVATION","offers":[{"title":"Default Title","offer_id":47956329070743,"sku":null,"price":0.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/8308\/3159\/files\/ChatGPTImageJun28_2026_10_55_09PM.png?v=1782702024"}],"url":"https:\/\/midovation.com\/collections\/founding-collection-001.oembed","provider":"MIDOVATION","version":"1.0","type":"link"}